Senior Brand Manager - Animal Health
Full Time - Hybrid (Somerset)
Are you a commercially-minded brand leader with a passion for building brands that drive both consumer engagement and business growth? Do you thrive in fast-paced, multi-market environments where strategy, creativity and eCommerce come together? If so, this could be the perfect opportunity to take ownership of a global brand portfolio and play a pivotal role in its continued expansion.
The Role
We are seeking an experienced Senior Brand Manager to lead the global brand strategy for a diverse consumer portfolio across multiple product tiers and customer need states. This is a highly visible role responsible for defining brand architecture, positioning, content strategy and digital shelf excellence across international markets.
Working closely with Digital, eCommerce, Insights, Creative and Technical teams, you will ensure a consistent, differentiated and commercially effective brand experience across every touchpoint. You'll be responsible for creating global toolkits, guiding campaign development, supporting product innovation and enabling successful activation across key international markets.
Key Responsibilities
- Own and develop the global brand architecture, positioning strategy and portfolio governance across multiple product tiers.
- Lead the creation and delivery of integrated brand campaigns, ensuring consistency across all channels and markets.
- Develop and oversee global content strategies that support both brand equity and commercial performance.
- Partner with eCommerce and Digital teams to optimise digital shelf presence, product content and consumer journeys.
- Provide strategic brand input into new product launches, packaging, claims development and product evolution initiatives.
- Build and maintain global brand toolkits, guidelines and localisation frameworks for international markets.
- Collaborate cross-functionally with internal stakeholders, agencies and specialist teams to deliver best-in-class brand execution.
Key Skills
- Experience with Animal Health or Supplement/Nutrition background
- Proven experience in a Senior Brand Management role within a multi-brand, multi-market environment.
- Strong understanding of eCommerce, digital marketing and Direct-to-Consumer (D2C) business models.
- Commercially minded with the ability to balance brand-building objectives with revenue and performance goals.
- Excellent stakeholder management skills with experience influencing cross-functional teams and senior leadership.
- Ability to translate complex technical or specialist subject matter into clear, engaging and consumer-friendly messaging.
- Strong experience managing agencies, creative development and integrated content strategies.
- Confident decision-maker with excellent organisational skills and the ability to manage multiple priorities simultaneously.
What's On Offer
- Salary up to £80,000 depending on experience
- Up to 10% annual bonus
- Company pension scheme
- 25 days holiday plus bank holidays
- Opportunity to shape and influence a globally recognised brand portfolio
- Collaborative, high-performing team environment with international exposure
- Hybrid working